How To Get Targeted Traffic And Generate Leads

The recent release of our High Impact Content Marketing service is already resulting in dramatic results for business owners interested in growth and lead generation.

Even if you have a limited knowledge of SEO you may have noticed that most SEO agencies focus entirely on traditional on-site optimisation.

Drive Targeted Traffic To Your Website With Content Marketing

Whilst SEO is an important principle to adopt in all your online activities, to really drive traffic you need to turn the concept on its head. Traditional SEO packages rarely go beyond on-site tweaking that often has very limited results. Anyone looking to generate more leads and grow their business will benefit from shifting their focus away from highly competitive PPC and on-site SEO, and give this new service a try where we take SEO to the next level.

Why Content Marketing Works For Lead Generation

Consider the difference between shop front signage and a billboard: it is great to have an attractive sign above your shop telling people who you are and what you do but, unless your customers are stood in front of it, they are not going to see it. What this service sets out to achieve is to provide your business with the digital equivalent of a multitude of strategically placed billboards so that more people discover you, and know where and how to find you.

The way this new service is designed means it is also an effective way of telling the search engines that your business is relevant and deserves to be given better rankings. Specific products and services can be promoted in order to drive higher quality targeted traffic, and is fundamental to the way the campaigns are crafted and implemented.

The key to generating traffic and leads is primarily in off-site SEO, which this new service has been created to solve. Of course you need a website to start with, and preferably one that is already optimised and includes some form of lead capture.

PPC Versus Long Lasting Organic Ranking

Rather than trying to compete against everyone else with PPC strategies, we have found that adopters of this technique enjoy a far greater ROI with long lasting benefits including increased awareness, fast ranking and organic visibility.

It is natural to be sceptical especially if you have been burned before by strategies that have failed to deliver tangible results, or that barely work when you are throwing money at them and vanish the moment you stop.

Our technique has the potential to literally transform businesses capable of handling the increase in enquiries. Anyone who has been left underwhelmed by other agencies should definitely contact us and ask about our unique guarantee.

Derek Armstrong, owner of My Internet Marketing Consultant was recently quoted in the press, saying:

“Where you’ll always see our competitors doing the same thing as each other, focusing on on-site optimisation and relying on costly PPC for traffic, we will be giving our clients a huge advantage by concentrating on off-site SEO.

We do this because we believe if you continue to use techniques that everyone else is using then you end up in a far more competitive situation, which requires more time, effort and expense as time goes on. By doing the opposite you are taking advantage of a method that almost no-one else is using and therefore you can achieve far greater results at a lower cost.

Ultimately this is going to be a huge advantage to our customers because publishing content in one location (i.e. your own website), is only effective if you have already built up credibility and relevance in the eyes of the search engines.

Clients will benefit from improved awareness, credibility and relevance from this service which includes publishing content in multiple strategic locations which hold a high level of authority. Search engines respond by rewarding your site with often dramatic improvements in ranking, which are organic and therefore long lasting.

The increase in visibility drives more traffic and targeted leads thanks to the creative way the content is crafted by our team of experienced writers”.

Our new Targeted Traffic And Lead Generation service has been created for businesses investing in growth, and those searching for effective lead generation strategies and solutions.

Online Marketing Agency In Surrey

MyInternetMarketingConsultant.co.uk is a surrey based digital/online marketing agency specialising in lead generation for all types of business.

The rapid decline of the traditional high street based retailer is largely to do with their inability and lack of inclination to react quickly to changes in buyer behaviour, or even to acknowledge the need for an online presence.

However, despite the fact that the large retailers can afford to employ their own online marketing experts, very few of them do it well, and the opportunity it presents for younger entrepreneurs to do it better is irresistible to many.

So where does that leave the small business owner who recognises the need for an online presence but simply doesn’t have the resources to do it in-house, or the time to take on yet another role? Take it from me, just to learn the advertising basics on facebook can take up many hours of tuition and by the time you have finished there will be something new or a major update to take into account.

The main objective of online marketing is to generate leads and increase sales in a way that is appropriate to the business in question, and the ambitions of the client. Of course it is in everyone’s interest for the ROI (Return On Investment) to be as high as possible in order to maintain a long-term relationship. For the small business owner this means that it shouldn’t be a difficult decision to employ the services of a marketing agency because the increase in sales and profit should far outweigh the cost.

These days there are many opportunities for increasing revenue and generating multiple income streams, with highly targeted strategies actually lowering costs compared to older and more traditional methods. The creative part of online marketing now is in identifying the best vehicles and platforms for your business, and joining all the dots together to bring about the desired outcome, rather than just designing eye-catching websites.