Video Marketing
It is no longer enough to populate your website with some carefully chosen still images, whether they are professionally taken or carefully chosen shots from your smart phone. If you want to get ahead of the competition then video is a good place to start.
There are many ways to engage with your audience using video, whether it is an introduction to the people behind the company, examples of completed works, ‘before and after’ galleries, explanations of pertinent product features, tutorials, and even testimonials for social proof of your expertise.
Video Animations Engage Your Audience
Video isn’t limited to real-life scenarios either. It can be a power-point style presentation, a photo-montage, or even an animation. Many videos can be produced entirely from specialised software without the need for cameras, lighting, sound rigs or expensive operators, making it the best medium to reach the YouTube, smartphone and tablet generations.
The use of video, its placement and precise strategy for marketing purposes holds the key to explosive growth, potentially multiplying revenues by a factor of ten or more when used correctly.
If video is not currently part of your marketing strategy then you really should get in touch with us now.